Boone, NC — SmartCuts Hair Salon, a long-standing fixture in the Boone and Wilkesboro, North Carolina High Country community, is pleased to announce a change in ownership along with an exciting rebrand to SmartKutz. While the name and look are getting a fresh update, clients can expect the same great service, familiar faces, and commitment to quality they have always known.

The transition in ownership reflects a renewed focus on creativity, individuality, and community, while honoring the strong foundation built over the years. The rebrand to SmartKutz adds a bit of modern flair and personality, aligning the salon’s identity with the energy and talent of its team.

Most importantly, the exceptional group of professional stylists remains unchanged. Their skill, passion, and dedication are at the heart of SmartKutz’s success, and the new ownership proudly recognizes and celebrates the talented team that continues to serve Boone and Wilkesboro with outstanding care and expertise.

SmartKutz looks forward to welcoming both longtime and new clients and continuing to be a trusted destination for great hair and great service—now with a fresh name and renewed vision.

For more information or to schedule an appointment, visit SmartKutz in Boone and Wilkesboro, NC.